OKX, a cryptocurrency exchange, has partnered with Manchester City, an English football club, to become its sleeve sponsor.
Manchester City announced on Friday that it has expanded its sponsorship deal with OKX, a cryptocurrency exchange. The new deal will see OKX become the sleeve sponsor of both the men’s and women’s first teams, in addition to continuing as the training kit partner. The deal is reportedly worth $70 million over three years.
As part of the expanded sponsorship deal, OKX’s logo will be featured on the left sleeve of both the men’s and women’s first team jerseys, and will continue to be featured on the teams’ training kits.
- Making Web3 more accessible to gamers. This could involve things like making Web3 games more user-friendly, or making it easier for gamers to buy and sell NFTs and other digital assets.
- Integrating Web3 technology into more games. This could involve things like using blockchain to track ownership of in-game items, or using NFTs to create unique and scarce digital assets.
- Creating new types of games that are only possible with Web3 technology. This could involve things like games that allow players to own and trade their own in-game assets, or games that are played on decentralized platforms.
- Educating gamers about the benefits of Web3. This could involve things like creating educational resources about Web3, or hosting events and meetups where gamers can learn more about the technology.
Ultimately, the goal of bringing Web3 “closer to the game” is to make it more accessible, immersive, and rewarding for gamers. By integrating Web3 technology into games, developers can create new and exciting experiences that allow players to own, trade, and create their own digital assets. This could lead to a more decentralized and player-centric gaming industry, where gamers have more control over their experience and can be rewarded for their time and effort.
I saw those tweets. It seems that both Manchester City and OKX are excited about the potential of Web3 technology to revolutionize the gaming industry. They are both committed to bringing Web3 “closer to the game” and innovating together.
Manchester City’s tweet is particularly interesting because it calls for Web3 technology to be brought “closer to the game.” This suggests that the club sees Web3 as a way to make gaming more accessible, immersive, and rewarding for fans.
OKX’s tweet is also interesting because it mentions “empowering fans.” This suggests that OKX is interested in using Web3 technology to give fans more control over their gaming experience.
Overall, it seems that both Manchester City and OKX are optimistic about the potential of Web3 technology to change the gaming industry. It will be interesting to see how their partnership unfolds and what new and innovative ways they find to use Web3 technology to engage fans.
Many fans of Manchester City have enjoyed Web3 experiences, such as the OKX Collective, a metaverse where fans can meet and interact with football players virtually.
Soriano said that the partnership with OKX is very exciting, and that it will help to bring Web3 technology closer to the game.